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Tempurpedic is selling mattresses for thousands of dollars, latex prices are still high.
Inspite of recession and deflation, why are prices of these mattreses still so high?
what is going on?
So many people are out of jobs and can't afford thing sthey used to be able to do, and still these mattress companies have not lowered their prices?
WHY? |
| Thanks budgy. I think an aditional issue is that a "good" mattress may not necessarily feel that much better than one with PU foam in a short test in a store. The consumer would have to be knowledgable enough to be willing to pay more for something that will be better over an 8 hour period and over many years. Most consumers would be probably be skeptical if the salesman tried to get them to pay double for something that he says will last longer (even if he is right). So, I guess the mass market will cater to the less informed public until there is a large enough revolt against their products. |
| I think what you just said is pretty much on the mark as for why I can't seem to sell to many of them, even if its something I truly believe in :) |
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budgy wrote: Mattresses are pretty much recession proof....there like coffins and tombstones, people will always need them. Especially with all the cheaply made stuff that is hocked these days that people need to replace more often then ever.
For latexes, and other matress materials, there may be (for manufacturers of them) high fixed costs, and chemical feedstocks and energy prices usually don't go down much in price, and there are are environmental and health / safety costs to mmet USA regulations. The chemical industry is cylical, in terms of demand and salability of the products, but often times locked-in when it comes to costs to produce a chemical, at least in the USA. That's why much of the industry is going offshore: lower feedstock prices, slave and low-wage labor, no enviromental restrictions, little obligation to provide a safe and healthy workplace. This message was modified Sep 1, 2010 by TC2334
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| real rubber is pretty expensive. one thing I don't understand is why synthetic latex is so expensive...actually I don't imagine it is, just that people are willing to pay for "latex" regardless of what its made from and its a big cash cow for manufacturers |